The Future of Work: Why Leaders Choose the Office in the Remote Era

Signing a coworking office agreement is only the beginning of the client relationship. For many companies, it marks the end of the decision-making process — but from an operator’s perspective, this is where the most important phase begins: building long-term customer experience.

At The Shire, onboarding is not treated as a formal procedure, but as a strategic moment that shapes first impressions, trust, and the entire client journey.

Why Onboarding in Coworking Matters So Much

The first weeks after signing the agreement are critical. This is when clients evaluate not just the space itself, but how supported they feel in a new environment.

If early experiences include:

• lack of responsiveness,

• operational chaos,

• a feeling of being left on their own,

the negative perception can persist — even if the office itself is of high quality.

That’s why onboarding is not an operational detail.
It is the moment where trust is either built or lost.

How Onboarding Works at The Shire

Our onboarding process is carefully designed and led by the operations team to ensure a smooth and confident start.

1. Clear communication from day one

After signing the agreement, clients receive a detailed welcome email, including:

• access rules and building entry information,

• guidance on using the dedicated app,

• meeting room booking system,

• direct contact to reception and support teams.

2. Understanding individual needs

We proactively ask about specific requirements:

• additional furniture or setup support,

• IT and technical needs,

• workspace adjustments.

This allows us to prepare everything before the first working day.

3. Personal onboarding on-site

The first day includes:

• a full office tour,

• explanation of daily operations,

• practical guidance on using the space.

4. Ongoing support beyond day one

Onboarding does not end after the move-in day.

During the first weeks, we:

• stay in close contact,

• provide operational support,

• respond quickly to questions and needs.

Consistency builds confidence.

Onboarding as a Core Element of Customer Experience

In coworking, clients do not simply buy desks or square meters.

They invest in:

• predictability,

• comfort,

• operational support,

• a reliable work environment.

A well-executed onboarding process reinforces the belief that the decision was right.

A poor onboarding experience, on the other hand, can turn even the best space into a place where clients feel they have to manage everything themselves.

Key Principles of Effective Coworking Onboarding

To design a strong onboarding experience, focus on:

• Proactivity — anticipate needs instead of waiting for requests

• Readiness — ensure everything works from day one

• Continuity — extend onboarding over the first 2–4 weeks

• Feedback — actively collect insights and improve the process

  
  

Conclusion: Onboarding Defines the Relationship

Onboarding is one of the most important moments in the entire client lifecycle.

It determines:

• whether the client feels supported,

• whether they trust the operator,

• whether they see long-term value.

At The Shire, onboarding is more than a process.
It is the moment where we demonstrate that we are a partner — not just a workspace provider.

If you are looking for an office for your company, you usually run into two problems straight away: time and cost uncertainty. A traditional lease means long contracts, fit-out, vendors, servicing, and then constant "firefighting." A serviced office solves this differently — you get a ready-made workspace with operational support, where you can start working immediately and scale without months of preparation. This article will help you understand how it works in practice, what is included in the price, and when this solution truly pays off.

Quick Answer:

• A serviced office is a turnkey workspace with operational support that lets you start faster and keeps fewer tasks on your side.

• The price typically covers not just square metres but also infrastructure and ongoing services (reception, cleaning, utilities, common areas).

• The greatest benefits are predictability, flexibility, and time savings for the team and for management.

• It pays off particularly well for growing companies, hybrid teams, and businesses that do not want to freeze budget on fit-out.

• The choice should be driven by the work profile: quiet vs conversations, meeting frequency, team dynamics, and privacy needs.

How does a serviced office work in practice?

If you type something like "serviced office — what is it" into a search engine, you are really asking a simple question: what does the day-to-day look like and who is responsible for what? In the serviced model, the space is ready to use: you walk in with desks, back-office infrastructure, access to meeting rooms and common areas already in place, and the ongoing operations run in the background. The key difference from a traditional lease is that you do not need to build an office from scratch or manage "the entire world around it": utilities, cleaning, reception, servicing, and the organisation of shared spaces. You focus on the business; the office runs as a service.

In practice, this looks as follows: the team arrives at a ready-made workspace, uses areas for work and meetings, and operational matters are handled by the operator. For HR, this often means faster onboarding and fewer issues with access or logistics. For the business owner, it usually means fewer "around-the-office" decisions and fewer situations in which the office consumes time rather than giving it back.

What is included in the price of a serviced office?

In a serviced office, you pay for a ready-made work environment, so the key question is not "how many square metres" but "what do I get in the package and what do I no longer need to pay for separately or organise?" Typically, the price covers access to the office and common areas, core infrastructure, utilities, and day-to-day operations. Differences between offerings emerge where the day-to-day begins: room availability, standard, privacy, acoustics, ergonomics, flexibility to make changes, and quality of support.

To put this in order, below is a straightforward comparison table that helps you see where the "bare office" ends and a genuine service begins.

If you are comparing models and want to see a more "traditional" alternative, it can be helpful to look at a classic lease and compare it with the serviced model in terms of launch time and obligations on your side.

Key benefits of a serviced office

The greatest benefit is usually underestimated: the office stops being a project that needs managing and becomes a tool for work. In practice, this means time savings for decision-makers and a lower risk that something "will not deliver" — because the office is not being built from scratch under stress and deadline pressure. The second important advantage is flexibility: when the team grows, the working model changes, or the company enters a new phase, it is easier to adjust the space without a major upheaval.

Benefits for the company typically fall into three layers. The first is operations: fewer contracts, less vendor coordination, fewer breakdowns "on your head." The second is people: a better employee experience, smoother onboarding, a higher chance that the office will be used rather than avoided. The third is the business itself: predictability and the ability to respond to change more quickly. It is also worth remembering the image dimension — a cohesive, ready-made workspace with meeting facilities does its job in recruitment and client relations, but without marketing hyperbole: it is simply more convenient and more professional.

A typical mistake when evaluating benefits is looking solely at the monthly cost and ignoring the cost of time. If someone in the company spends several hours a week on office-related matters, that is a real cost that does not appear in the "rent + utilities" table.

Who does a serviced office pay off for?

This solution works best in companies that want to get moving quickly, maintain the quality of their work environment, and at the same time not freeze energy on organising an office. The value proposition grows when the team is changing (hiring, rotating, scaling), when you work in a hybrid model and do not want to invest in square metres that will sit empty, or when you have a high volume of meetings and need well-functioning infrastructure.

If you have a small team but plan to grow and want to avoid relocating every few months, a serviced model usually offers more peace of mind. If you work on a project basis, engage directly with clients, and count on smooth meeting logistics, a solution with managed facilities and support wins. If, however, you have very specific infrastructure requirements, full control over fit-out and branding, and stable floor space for years ahead, a traditional lease may be closer to your style — but then you need to calculate the full cost and implementation time.

How to choose a serviced office

Choosing a serviced office is simpler when you stop starting from "nice interiors" and start from your team's work profile. First, determine whether the dominant tasks require quiet or whether work is conducted in a mode of conversations and meetings; how many calls you have and how many meetings take place on-site per week; whether you need privacy and a fixed layout, or a flexible setup. Only then should you look at location, room availability, acoustics, and standard.

In practice, it is also worth watching out for several common pitfalls. One is choosing too much space "just in case," which freezes budget and turns the office from a tool into a fixed cost. The second is underestimating calls: if the team has a lot of meetings and rooms are hard to book, the day-to-day quickly becomes painful. The third is having no plan for changing the number of workstations - and that, after all, is one of the core advantages of the serviced model.

Checklist - a quick fit-test for a serviced office

• Do you know how many people will realistically be in the office during a typical week (not "on paper")?

• Have you calculated how many calls/meetings per week require a room or a private space?

• Do you know whether quiet and focus or teamwork and dynamism matters more?

• Does the location shorten commutes for key people and make meetings easier?

• Do you have a plan for scaling up or down without overhauling the entire office strategy?

  
  

How much does a serviced office cost and what drives the price?

The cost of a serviced office depends on what exactly you are buying: location, standard, level of privacy, room availability, and contract flexibility. A space in a prime location with a high standard and strong meeting facilities is priced differently from a more budget-friendly option where you get the basics but fewer "premium" extras. It is also worth remembering that the price increases with expectations around privacy and comfort: the more "like your own office" the experience, the more elements need to be in place.

If you are unsure how to compare costs, the best approach is to map out your criteria and match the model to actual usage: how many days per week the office will be active, how many people actually use it, how often you need meeting rooms, and whether the team works quietly or "on calls." This usually produces a more accurate answer than chasing the lowest rate. If you want to see different locations and models in practice, you can compare serviced offices in the cities where The Shire operates - and ask our consultant about a variant tailored to your headcount and team's working style.

Serviced offices at The Shire

A serviced office is a solution for companies that want a ready-made, professional workspace without entering a lengthy organisational process and without taking on day-to-day office duties themselves. The greatest value appears when time, flexibility, and predictability matter — and the office is meant to support the business, not burden it.

If you want to see available locations and find out which office will be the best fit for your team, explore The Shire's offering: serviced offices in Warsaw, serviced offices in Cracow, and serviced offices in Wroclaw.

Choosing a company's location usually starts with one question: "Where will it be convenient for us to work?" - and ends with a much harder one: "Will this decision still work in one year and in three?" The office location affects commutes, costs, recruitment, team comfort, and how the company is perceived by clients. This article will show you which non-obvious factors to consider and which solutions will work best for you.

Quick Answer:

• The best office location is one that shortens commutes and removes friction from daily work - not one that merely "looks good on a business card."

• A city-centre office makes sense when meetings, prestige, and transport accessibility matter; peripheral locations win when logistics and parking are the priority.

• Costs are not just rent - factor in staff turnover, absenteeism, commuting time, and top-ups for infrastructure (meeting rooms, privacy, parking).

• In practice, locations that can scale are the ones that win: they fit the team today and do not block growth tomorrow.

• Before you sign a lease: test the commutes, check nearby amenities, and draw up a quick "client map" of the places you actually travel to.

Transport Accessibility and Employee Commute Times

The ideal office location is not the one "in the best spot on the map" but the one people can actually reach without losing half a day and their nerves. The most common mistake is eyeballing the commute ("there is a tram, after all") instead of checking specifically: which districts does the team commute from, how long does it take during rush hour, and whether anyone faces two transfers and a 15-minute walk. In HR, this usually becomes visible first: tardiness increases, people come to the office less often, and the hybrid model turns into "home office with one compulsory commute per week."

If the team is spread across the city or you work in a hybrid model, sometimes a better move than a single rigid headquarters is a model in which some people choose a location closer to home. Then "location" becomes flexible rather than a single fixed point - and this can genuinely improve office attendance and working comfort. If you are looking for solutions in the capital, a good example of this approach is a coworking zone in Warsaw - useful when you need a professional space without a multi-year commitment and want to see how working across different zones (quiet, conversation, meetings) feels in practice.

If the majority of the team commutes by public transport and predictability matters, a location near a transport hub wins; if people mostly drive and the working day starts early or finishes late, ease of exit routes and parking become the priority.

Office Location and Rental Costs

Rental costs do not end with the headline rent. The office location influences how much you will top up (or "burn through" indirectly) over time: higher commuting costs, harder recruitment, turnover, more frequent absenteeism, or the need to rent additional meeting space. That is why, when choosing an office location, it is worth thinking like a CFO and an HR director simultaneously: does the office support work and attract people, or does it just look good in a spreadsheet?

In practice, the most common dilemma is: the city centre or the outskirts. Below is a comparison to help you avoid the "cheaper = better" or "prestige = essential" trap.

If you want to lower costs while maintaining a professional address and "not paying for empty desks," consider separating functions: the registered and correspondence address can be standalone, while team work can be flexible. Then the company's headquarters and its location stop being "one expensive package." An example of such a solution is a virtual office - useful when you do not need a permanent office presence every day but want your formalities in order.

Address Prestige and Its Impact on Company Image

Prestige is not a vanity project when it genuinely affects sales, trust, and B2B processes. An address can ease the first conversation with a client, strengthen credibility during recruitment, and make a difference when you invite partners to meetings. The problem begins when prestige is the sole criterion and the office becomes inconvenient day-to-day: a difficult commute, no sensible meeting zone, logistical chaos.

The straightforward approach is this: if your company sells services, meets clients face to face, conducts recruitment interviews, or needs a representative space, address prestige carries more weight. If work is primarily project-based and meetings are online, prestige is a "nice-to-have" rather than a key condition. The best office location is one that supports your real processes, not your image of the company.

If you sell "face to face" and frequently host visitors, go for an address and building that require no explanation ("it is over there, where parking is impossible and you have to navigate two entrances"); if meetings are rare and you mainly need formal order, prestige can be achieved in ways other than large floor space.

Proximity to Clients, Partners, and Institutions

An office location makes sense when it shortens the distance to the things you do most often. For some companies, that means clients and business partners; for others, institutions; for still others, transport hubs (airport, railway station) or venues where industry events take place. Surprisingly often, companies choose an office "for the team" and then spend most of the week in transit because key clients are on the other side of the city. The reverse also happens: the office is perfect "for clients," but the team does not want to commute, creating tension and falling attendance.

A simple approach to the decision is a "week map": list the 5–10 places you visit most frequently (clients, partners, institutions, events) and check whether the office sits at a logical midpoint. If it does not, that is a signal that the choice of office location should account not only for employees but also for the direction in which the company actually moves.

Nearby Amenities - What Really Matters

Nearby amenities sound like a "nice extra" until you start relying on them every day. In practice, what counts are not the ones that look good in a description but the ones that save time and improve working comfort. Three things usually win: decent food nearby (so that a break is not an expedition), places for a quick off-site meeting (coffee, lunch), and access to services that "take care of life" (parcel locker, pharmacy, small shopping). For some teams, nearby spots for a short reset also matter - but this always comes back to the work profile and the people you employ.

It is also worth remembering image in practice: if you invite clients, the "neighbourhood" becomes part of the experience. The ideal office location is not just the building but also the context: can a guest find it easily, is there somewhere to wait, can a meeting be conducted without stress?

Parking, Bicycles, and Alternative Commuting Options

Parking is a criterion that companies often underestimate during the search phase and then pay for daily in frustration. If even part of the team drives, the lack of a workable parking solution acts as a tax on work: lateness, circling for a spot, tension, and "I will stay home today because I do not want to deal with it." On the other hand, if most people commute by public transport and parking is expensive and rarely used, there is no point building the entire decision around cars.

Cycling and alternative commuting options (scooters, car-sharing) gain importance when the office is meant to be genuinely "within reach" and encourage attendance. Then practical details matter: secure bicycle storage, convenient surrounding infrastructure, and the ability to commute flexibly when the weather changes. This topic carries the most weight where a company wants the office to be a living space, not merely a formal location on the website.

If the headquarters is "meeting-oriented" and visitors arrive regularly, plan access and parking with them in mind; if the office is primarily for the team, match the solution to the dominant commuting mode.

Today's Location vs the Company's Needs in 2–3 Years

The biggest mistake when choosing an office location is making the decision solely based on the current situation. In 2–3 years, what most commonly changes is: headcount, the working model (more hybrid or a return to the office), meeting requirements, team structure, and whether the office is meant to be the "centre of company life" or a streamlined collaboration hub. If you have 8 people today but plan to grow to 20, the location and office model should be able to handle that. If meetings are online today but you are building enterprise sales tomorrow, the importance of representative space and guest accessibility suddenly rises.

That is why, instead of asking only "where now?", it is better to ask: "how easily will I be able to change the floor space, the number of workstations, or the number of days we work from the office?" This is the practical filter for the best office location: the point is not to predict the future perfectly, but to avoid blocking your own next move. Within this logic, solutions that are ready-made, scalable, and do not require building an office from scratch with every change work exceptionally well.

Checklist - A Quick Method for Choosing a Location

• Check where the team commutes from and calculate realistic travel times during rush hour (at least 2–3 routes per person).

• Draw up a short client/partner map: where do you travel most often and how frequently?

• Decide whether the office is "for the team," "for meetings," or "mixed" - and weight prestige accordingly.

• Evaluate nearby amenities for daily needs (food, quick errands, meeting spots).

• Verify parking and alternative commuting options against the dominant model (car vs public transport vs bicycle).

• Ask the future question: how will headcount and the working model change over a 2–3 year horizon, and can the location handle it?

  
  

Choose the Ideal Location for Your Office with The Shire

Choosing a company location becomes simpler when you stop looking for the "best address in the city" and start matching the place to your work process: commutes, meetings, recruitment, and growth plans. If you want a headquarters that is ready, professional, and easy to scale without office logistics, explore The Shire's serviced office offering across three cities: serviced offices in Warsaw, serviced offices in Kraków, and serviced offices in Wrocław.